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On monstrous ideas: In the studio with Siri Carlén

Everyone loves a good, fluffy monster. This Fall, we’re unveiling the Monster Collection, including fluffy mohair throws and hand-knotted soft wool rugs, marking our first collaboration with Swedish artist and illustrator Siri Carlén.

Photography: Erik Wåhlström

"In the studio with Siri Carlén" featured image

Having grown up with a mother who works with textiles, Siri has always been very familiar with the industry’s techniques, but has now honed her expertise with the Monster Collection, which she says was “an obsessive journey with much research and development to discover the perfect materials, techniques, and applications”. Finding inspiration from animal prints her “messy and imprecise” shapes scribbled in pastel crayons portrayed a texture reminiscent of fur transforming paper to textile an obvious choice.

In the studio with Siri Carlén 2
In the studio with Siri Carlén 3
In the studio with Siri Carlén 4

“Nature is always my biggest source of inspiration. I’m obsessed with its markings and colors but particularly fascinated by animal prints evolved to camouflage, confuse, or attract. It’s really this fascination that lies behind the Monster patterns I’ve created with Hem. Another source of inspiration is craft and material, and I find traditional techniques like Shibori among the most beautiful things mankind has created.” – Siri Carlén, artist and illustrator

“Siri is one of those artists that lives and breathes creativity. There’s very little hesitation or angst in her work, and to me, that reflects the progressive and joyful spirit that I associate with Hem.”

In the studio with Siri Carlén 5
In the studio with Siri Carlén 6
In the studio with Siri Carlén 7
In the studio with Siri Carlén 8

“Siri’s work brings warmth and personality to our collection. I love the fact that we’re launching textiles together as I think Siri’s colors and graphics lend themselves especially well to texture. Siri is one of those artists that lives and breathes creativity. There’s very little hesitation or angst in her work, and to me, that reflects the progressive and joyful spirit that I associate with Hem.” – Petrus Palmér, Hem Founder & CEO

This idea directed the choices of the “highly textured and hairy qualities” of the throws and rugs. The Monster Throws are made of exclusive mohair for the Monster Rugs we’re using an unusually long pile height of 100% new wool, giving them a shaggy yet lustrous look bearing resemblance to that of a monster.

In the studio with Siri Carlén 9
In the studio with Siri Carlén 10
In the studio with Siri Carlén 11

The Monster collection

Monster Rug Extra Large, Beige / Off-white
Monster
Rug Extra Large, Beige / Off-white
$2,999.25$3,999
-25%
Monster Rug Extra Large, Dark Teal / Off-white
Monster
Rug Extra Large, Dark Teal / Off-white
$2,999.25$3,999
-25%
Monster Rug Extra Large, Turquoise / Peach
Monster
Rug Extra Large, Turquoise / Peach
$2,999.25$3,999
-25%
Monster Rug Extra Large, Ultramarine Blue / Off-white
Monster
Rug Extra Large, Ultramarine Blue / Off-white
$2,999.25$3,999
-25%
Monster Throw, Ochre / Off-white Ring
Monster
Throw, Ochre / Off-white Ring
$287.20$359
-20%
Monster Throw, Ochre / Off-white Stripe
Monster
Throw, Ochre / Off-white Stripe
$287.20$359
-20%
Monster Throw, Ultramarine Blue / Brown Wiggle
Monster
Throw, Ultramarine Blue / Brown Wiggle
$287.20$359
-20%

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